– Case Study

Pool Cleaning Company

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Industry
Pool Cleaning

TEXAS
Flower Mound

Traffic Increase
0 %
Website Impression
0 M+
Keyword Rank Top 10
0 +
Keyword In Top 3
0 +

The Challenge

OUR STRATEGY

THE RESULT

WEBSITE REDESIGN

ChatGPT Image Jul 18, 2026, 04_34_41 PM

GMB Optimization Local Pack

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This local search grid shows how our SEO efforts helped a pool cleaning service grow within a 2.5-mile radius. At first, the business didn’t appear in local results — the red markers mean it ranked below position 20, making it hard for nearby customers to find on Google.

After we launched the local SEO campaign in February 2024, the map changed completely. Within just a few months, almost every point turned green, showing the business now ranks #1 across the full 2.5-mile area for the keyword “pool cleaning service.” This dramatic growth means more visibility, more customer calls, and stronger trust in the local market. Being first in search helps the business stand out, attract more leads, and grow faster.

Website Growth

In just the first two months of SEO management in 2024, we’ve seen impressive results across all key metrics. Website clicks from the Google Business Profile increased by 377%, reaching 455 and showing the clear impact of improved local visibility and targeted content. The United States, Poland, and Australia led in user traffic, with mobile searches making up the largest share at 44%. Organic traffic and keyword rankings climbed steadily, all within weeks of implementation. These early gains highlight how the right SEO strategy can quickly drive visibility, engagement, and growth—even for a new or modest profile.

Social growth

Our Facebook and Instagram strategy delivered impressive results, generating 22.7K Facebook impressions, 13.4K reach, and 3.2K engagements, while Instagram achieved 1.9K reach, 3.4K impressions, 480 profile visits, and 320 engagements. Strong performance throughout the campaign—especially during September and October—helped increase brand awareness, expand audience reach, and drive meaningful engagement that supports long-term business growth.

 

DOUG
DOUG
I was struggling to show up for local searches until I found HM LOCAL SEO. Within 3 months, I went from page 5 to the top 3 results in my city! Hanif explained everything clearly and provided monthly reports that helped me understand where my money was going.